The amount of impact a coach can have in a kid’s life is almost unreasonable! Two of the most powerful words in the English language are, “Coach says.” BUT! Just as a coach has the power to help a kid navigate the craziness of this world and transform their image and confidence, a coach can also destroy. A coach who lacks vision, conviction, character, confidence, security, and/or strong moral values can just as surely ruin a young man or woman. Haven't you seen this before?